Traffic
| Metric | Chart Type | Description |
|---|---|---|
| Visitors Per Day | Line | Unique visitors each day over the last 30 days |
| Pageviews Per Day | Line | Total pageviews each day over the last 30 days |
| Sessions Per Day | Line | Total sessions (visits) each day over the last 30 days |
| Bounce Rate | Line | Bounce rate trend over the last 30 days |
| Avg Visit Duration | Line | Average visit duration in seconds per day (last 30 days) |
Visitors Per Day is the recommended starting metric for most sites. It pairs well with a daily or weekly Slack delivery to your marketing channel.
Breakdowns
| Metric | Chart Type | Description |
|---|---|---|
| Top Pages | Bar | Top 10 pages by visitor count (last 30 days) |
| Top Traffic Sources | Bar | Top 10 traffic sources by visitor count (last 30 days) |
| Top Countries | Bar | Top 10 countries by visitor count (last 30 days) |
| Top UTM Sources | Bar | Top 10 UTM sources by visitor count (last 30 days) |
| Top Entry Pages | Bar | Top 10 landing pages by visitor count (last 30 days) |
AI-Powered Summaries
Every Plausible chart is delivered with an AI-generated summary specific to the web analytics metric:- Visitors/Pageviews: traffic trends, weekend vs weekday patterns, growth signals
- Bounce Rate: pages driving high bounce, correlation with traffic sources
- Top Pages: content performance shifts, emerging vs declining pages
- Traffic Sources: channel mix changes, referral anomalies, campaign impact
How AI analysis works in pulses
Learn how Chartcastr generates summaries, what context it uses, and how to get the most out of AI analysis.